Dr. Ahmad Shajrawi is a distinguished academic leader and researcher currently serving as an Assistant Professor of digital marketing & social media, Middle East University, Jordan. He has more than 15 years working experience as a teacher of computer science and digital marketing. He holds a PhD degree from Aligarh Muslim University, India. He has been delivering lectures and teaching seminars at the level of bachelor's and master's degrees for over 3 years. He is a supervisor of master's theses. He is a member of editorial board and reviewer for several reputed journals. He has more than 20 articles published in reputed journals. He is an editor for edited book titled " The Digital Revolution in E-Commerce: Marketing, Innovation, and Sustainability”. He is an author for several books such as research methodology, marketing management, digital marketing strategy and analysis and E-customer relationship management. He is a certified trainer for using AI in digital content creation from International Oxford College. He is also Certified Trainer, The Arab Academics and Scientists. He is a coordinator of Program of E- marketing and social media, Faculty of Business at Middle East University, 2025/2026. He is a head of committee of quality assurance for Program of E-marketing and social media, Faculty of Business at Middle East University, 2025/2026. He is a member of AACSB.